Tag Archives: people

The Human Prospect

Social media is changing. Better? Worse? Every time I look at how to market there is some new media out there. I couldn’t possibly keep up, not with all the current changes. Read on how to market for indie authors and you will undoubtedly get Facebook, Twitter, blogs, LinkedIn, Reddit, and more.

Many years ago when this was all new it was easy to market on these social media avenues. You were among the first which meant you topped the market when these sites went ginormous. It was like investing stock at pennies and hitting the payload a short time later. But now, you are a small fish in a huge and crowded ocean.

Why stick with social media? Its one of those hideous necessities. In all honesty, outside of blogging the rest of it for me is tedious work. I’m a writer, and I’ve said it before but allow me to say it again: marketing is not my forte. Does it work? Yes, it works as far as numbers go. I posted a few weeks ago how I hit these sites hard and fast for a week and saw major spikes in my numbers, but they did nothing for sales.

Is there a human aspect? Yes. I handed out flyers, bookmarks, and did a few small “vendor” events. These weren’t bookie type events, but more geared toward direct marketing vendors. At times when I’m late on the list to sign up as an It Works vendor, I’ll ask if I can set up a book booth. Most people want their money and allow me in. For the most part, I get to talk with people and interact and hand out tons of material. Most say they use some electronic device now and will order it online. Some do, most don’t, but in the mix of things I am able to sell a few books here and there. Depending on the booth cost, I rarely make my money back, but I sell books, gather an email list, and get information out.

The human aspect of one-on-one interaction seems to fair better than social media sales. Can’t say this is true of all writers, of course when Sparks or Palahniuk posts a new book online I’m all over it…but they aren’t indie. They are whales swimming in a sea of millions of indie writers. Maybe someday I’ll be a whale and my mere presence will command sales, but until then fellow indies, don’t forget to step out of your little writer’s cove and try a new aspect of sales marketing: the human aspect.

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Tania L Ramos, RN and Author Meeting Other Humans

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The Interaction: A Bungee Jump into Extroversion

Someone asked me today, “What’s the best part of writing?”

It didn’t take me long to answer, “The interaction!”

If you know me at all then you know I am the biggest introvert ever. Sure, I have extrovert fantasies of becoming a ninja assassin stripper pole dancer, but they are fantasies for a reason. In a crowded room of penguin suits and black gowns, if I wore a red dress with three inch red Stillettos . . . you would never notice me. I fade in the crowd if it is not my crowd. I blend into wallpaper wallflowers better than any Gieco Gecko ever could.

And, although it may sound like fun being a ghost that no one sees, or being the fly on the wall that people whisper secrets in front of, it does nothing to boost my sense of accomplishment. I read this once: Johnny Carson was a huge introvert, so in order to perform on television he would stay secluded until show time, because appearing to be an extrovert took so much energy. I can fully understand.

Here’s the thing: I love to speak in public. Now I know so many people just turn pasty white and sweaty at the very thought of it, but I love it. Yes, I get nervous and need to consume massive amounts of water, but even as an introvert I love speaking to people when it is something I am passionate about. I am passionate about writing and encouraging people to follow their dreams, which is why these are the two biggest things I speak about in public.

Why do I love this? One, its way out of my comfort zone, so for me it is like jumping off a bridge with nothing more than a bungee cord keeping me from death. Yes, its like that! An excitement and panic all at once, and when it is all over it feels like an accomplishment. I survived. But the real reward comes when I get to interact one on one and face-to-face with people. I love when someone says that I inspired them, because it makes me feel like I made a difference. And I think deep down everyone needs to feel like they made a difference somehow. It is the interaction that refuels me and gives me energy, so it is the part I love the most.

I love to write! I love to speak! I love imagining that one day my dream of ninja assassin stripper pole dancer will come to fruition. But it is the interaction that makes me want to write more, speak  more, and pursue my dreams more. Whether it be through social media or in person, I want to thank everyone who has refuel me these past three years and made a difference in my life. You are all my bungee cord jump.

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Tania L Ramos, RN and Author Refueled.